LEAGUES & OWNED IP
Season-led properties with teams, owners, drafts, auctions, rivalries and repeatable formats.
CONCEPT → FORMAT → PRODUCTIONThe Pickleball Circuit is an event company creating premium leagues, tournaments and live pickleball experiences built around competition, storytelling and community.
Original
league properties.
Premium tournaments
& live events.
Stories people
want to enter.
We create pickleball events that are designed like properties — with a point of view, a format, a visual identity and a reason for people to care.
The Pickleball Circuit produces leagues, tournaments, auctions, community events and brand-led experiences. We can build our own IP, co-create with partners, or produce an event end-to-end for a brand, venue or community.
We build the competitive structure, the event world around it and the systems that make the day run properly.
Season-led properties with teams, owners, drafts, auctions, rivalries and repeatable formats.
CONCEPT → FORMAT → PRODUCTIONProfessionally scheduled competitive events built around player experience, clean operations and strong presentation.
REGISTRATION → DRAW → MATCH DAYPlayer pools, category logic, team purses, auction-day production and the technology layer behind the room.
STRATEGY → TECH → SHOWVenue flow, reporting, competition desks, referees, branding, stage moments and the details people remember.
PLAN → OPERATE → DELIVERPartnerships that become part of the event rather than a logo pasted on the perimeter.
INTEGRATE → ACTIVATE → AMPLIFYFormats for clubs, communities and companies — from social nights to high-energy one-day properties.
PLAY → CONNECT → RETURNThe Pickleball Circuit is the company. Each league, season or event can have its own identity underneath it.
The inaugural Pickleball Circuit chapter was a Game of Thrones themed league — built around ten houses, team owners, a live auction room, house identities, content-led build-up and one final Battle Day.
Season 1 was originally produced under the UPA League banner as a Game of Thrones themed pickleball property. The team, format and house-world now live on as the first chapter in The Pickleball Circuit archive.
150+ registrations fed a curated auction pool across competitive player categories.
Ten owners entered the room with a fixed purse and built eight-player squads through a live auction.
House identities, player reveals, rivalry content, partner storytelling and team assets turned the week into a campaign.
Two pools of five. Top two advanced to the semifinals. One champion emerged from a full-day team league.
Tied match? A singles relay to 21 decided it.
The archive preserves the house names, owners and the fantasy-world styling used in the 2026 Game of Thrones edition.
Below is a stylized showcase of the Season 1 houses. These panels are ready to be replaced with your actual house banner and poster artwork whenever you upload them.
Puru Arora & Aryan Chauhan
Shambhavi & Pragya
Sucheta & Pracheta
Pushpendra
Amit Garg, Ayaan Garg, Ankur Tangri & Ajay Singh
Rishiraj & Arsh
Everonn Value Ventures
Venayak & Dhruv
Rohit & Saurabh
Sandeep & Shruti
The event was built across multiple touchpoints — banners, house posters, auction-day production, battle-day competition and content-led storytelling.
Owners. Purse strategy. Live bidding. Player selection.
Team league competition from pool stage to the final.
Reveals, rosters, war-room updates, trailers and team storytelling.
Partners supported different parts of the player, venue, broadcast, technology and event experience.
The event evolved beyond one theme and one edition. The Pickleball Circuit became the umbrella brand for the next leagues, tournaments and experiences.
CONTINUE TO SEASON 2 ↓A completely new season universe. New visual language. New entry experience. New competitive tension. Same obsession with the event.
Season 2 is being built as an original survival-game-inspired world around player numbers, choices, pressure and progression — without copying an existing show's logos or title design.
YOUR NUMBER IS WAITING.
Not every TPC project has to be a Circuit season. We can design and produce a standalone tournament, club property, corporate event or branded pickleball experience.
Be part of the moment players photograph, share, compete for or talk about after the event.
Players. Team owners. Brands. Venues. Communities. Tell us which side of The Circuit you want to enter.